2012 - Academy of World Business, Marketing & Management Development 2012 Conference

Academy of World Business,
Marketing & Management Development 2012 Conference

July 16-19, 2012

Budapest, Hungary

CALL FOR PAPERS

DEADLINE FOR SUBMISSION OF PAPERS: 4th November 2011

Hosted by
The Budapest Business School, Hungary

http://en.bgf.hu/

Executive Conference Director and Program Chair
Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia

Associate Program Chair
Professor Zoltán Veres, Budapest Business School, Hungary

PRIZES: Register and attend the conference and have a chance to win a free iPad; ‘nookcolor’ eReader, etc. through random drawing of names. Winners will be drawn and announced at the conference dinner. (Note: Only participants who register for the conference and attend the conference dinner will be entered for a chance to win. If a participant name is drawn but he or she is not present at the dinner another name will be drawn. AWBMAMD’s President, Senior Vice President, Vice President, General Secretary, Program Chair and Associate Program Chair cannot win any of the prizes).

AWARD: There will a “Best Paper” award to be announced at the conference dinner.

Conference Theme

Track and Chair Information

Instructions for Papers

Travel & Accommodation

Registration Form
Useful Conference Websites
Managing, Marketing and Financing Organizations in an Era of Economic Uncertainty

In this era of financial and economic uncertainty, it is vital to have research papers in all areas that will shed some light on issues that are of paramount importance to managing, marketing and financing organizations successfully. The Academy of World Business, Marketing and Management Development (AWBMAMD) aims to share research knowledge that exists in the world in various functional areas of business through double blind review conference papers and publications. Manuscripts for the 5th Biennial 2012 AWBMAMD Conference are invited in terms of competitive papers, case studies, research in progress, special sessions and doctoral research papers in any of the various track areas which include marketing, management, finance, banking, accounting, human resource management, organizational behaviour, information technology and systems, foreign direct investment, e-business/ e-marketing, business and management in aviation industry, education administration, economics, tourism and hospitality, aviation and aerospace, transportations, health care, entrepreneurship, business law, leadership style, computer engineering, privatization, Psychology, Sociology etc.

TRACK AND CHAIR INFORMATION

Track 1: Agribusiness Management/Agrimarketing
Track 23: Human Resource Management and Occupational Health and Safety
Track 2: Business and Psychology
Track 24: Industrial Marketing/Business-to-Business Marketing
Track 3: Business and and Management Development inTransitional Economies
Track 25: International Trade and International Business in Emerging Economies
Track 4: Consumer Behaviour
Track 26: Information Systems, E-Commerce and E-Marketing
Track 5: Current Issues in Business, Marketing and Management in Africa
Track 27: International Marketing and Exporting
Track 6: Current Issues in Business, Marketing and Management in Australia & New Zealand
Track 28: Marketing Management
Track 7: Current Issues in Business, Marketing and Management in Asia
Track 29: Promotion Strategy and Marketing Education
Track 8: Current Issues in Business, Marketing and Management in the Middle East
Track 30: Not-for-Profit Research
Track 9: Current Issues in Business, Marketing and Management in Europe
Track 31: Organizational Behaviour
Track 10: Caribbean and African Entrepreneurship
Track 32: Public Administration
Track 11:Counselling-The Management and Marketing of Counselling Centres and Services
Track 33: Strategic Management, Planning and Strategy
Track 12: Current Issues in Business, Marketing and Management in North America
Track 34: Strategic Marketing and Planning
Track 13: Business and Sociology
Track 35: Services Marketing and Relationship Marketing
Track 14:Business and Management in Aviation Industry
Track 36:Technology/Research and Development
Track 15: Ethics and Social Responsibility
Track 37:Tourism and Hospitality Management
Track 16: Entrepreneurship and Small Business Development
Track 38: Women in Leadership and Management
Track 17: Environmental Management/Environmental Marketing Issues
Track 39: Special Session-Health Informatics
Track 18: Management Education and Training
Track 40: Special Session-Knowledge Management
Track 19: Foreign Direct Investments
Track 41: Special Session-Business Communications
Track 20: Accounting, Banking, Finance, Taxation and International Finance

Track 42: Special Session and Doctoral research papers
Track 21: Globalization and International Management

Track 22: Health Care Marketing and Management

Track 1: Agribusiness Management/Agrimarketing

Professor Louis Nzegwu, Executive Director, International Business Resource Center, 519 Pioneer Tower, 1 University Plaza, Platteville, WI 53818. Email: nzegwu-AT-uwplatt.edu

Track 2: Business and Psychology

Dr. Kubilay Ozyer, GOP University, Departmant of Business Administration, Taslıciftlik Campus, Tokat, Turkiye. Email: kozyer-AT-yahoo.com

Zulganef, Universitas Widyatama, Bandung 40125 Indonesia, Email: zulganef07-AT-yahoo.com

Track 3: Business & Management Development in Transitional Economies

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com

Track 4: Consumer Behaviour

Dr Dharmagadda Sreedhar, Department of Pharmacy Management, Manipal University, Manipal - 576 104, Karnataka, India. Emai:- sreedhardg-AT-gmail.com; d.sreedhar-AT-manipal.edu
Dr Ann Mitsis, Faculty of Business and Enterprise, Swinburne University of Technology, PO Box 218, Hawthorn, Victoria 3122, Australia. Email: amitsis-AT-swin.edu.au

Izian Idris Sunway University, School of Business, Selangor, Malaysia. Email: iziani-AT-sunway.edu.my

Virendra S Ligade, Department of Pharmacy Management, Manipal College of Pharmaceutical Sciences,, Manipal University,Manipal,Udupi, Karnataka, India. Email: virendra123sl-AT-gmail.com; virendra.sl-AT-manipal.edu

Dr Kameshwar Mishra, L N Mishra Institute of Economic Development & Social Change, 1 - Bailey Road, Patna - 800001 India. Email: kmishra3-AT-gmail.com

Elizabeth Andrews- Department of Business and Marketing, School Of Business, Sunway University, Selangor Darul Ehsan, Malaysia. Email:elizabetha-AT-sunway.edu.my

Track 5: Current Issues in Business, Marketing and Management in Africa

Prof Rachel Barker, University of South Africa (Unisa), Department of Communication Science, Unisa, P O Box 392, Pretoria, 0001 Republic of South Africa. Email: barker-AT-unisa.ac.za
Dr. Bolajoko N. Dixon-Ogbechi, Faculty of Business, University of Lagos, dixonogbechi-AT-yahoo.com

Professor Louis Nzegwu, Executive Director, International Business Resource Center, 519 Pioneer Tower, 1 University Plaza, Platteville, WI 53818. Email: nzegwu-AT-uwplatt.edu

Prof Sonja Verwey, Department of Strategic Communication, University of Johannesburg, South Africa. Email: sverwey-AT-uj.ac.za

Track 6: Current Issues in Business, Marketing and Management in Australia & New Zealand

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com
Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

Track 7: Current Issues in Business, Marketing and Management in Asia

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com
Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

Track 8: Current Issues in Business, Marketing and Management in the Middle East

Dr. Kubilay Ozyer, GOP University, Departmant of Business Administration,Taslıciftlik Campus, Tokat, Turkiye. Email: kozyer-AT-yahoo.com
Dr. Mehmet Eryigit Abant Izzet Baysal University, Department of Business Administration, Golkoy Campus, Bolu- Turkey. Email: eryigit_m-AT-ibu.edu.tr
Dr R. Ganesan, Department of Management, College of Business Administration, King Saud University, Kingdom of Saudi Arabia. Email: drganesan76-AT-gmail.com; gramaswamy-AT-ksu.edu.sa

Dr. K. Prakash Vel, University of Wollongong in Dubai, P. O. Box: 20183, Dubai, UAE. Email: prakashvel-AT-uowdubai.ac.ae

Track 9: Current Issues in Business, Marketing and Management in Europe

Professor Zoltan Veres, Budapest Business School, Hungary, Europe. Email: Veres.Zoltan-AT-kkfk.bgf.hu
Professor Philippe Coffre, Universitaire Leonard de Vinci Paris La Defense Cedex, France. Email: philippe.coffre-AT-devinci.fr

Track 10: Caribbean and African Entrepreneurship and Small Business Development

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com

Track 11: Counselling Business - The Management and Marketing of Counselling Centres and Services

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com

Track 12: Current Issues in Business, Marketing and Management in North America

Professor Joseph Aiyeku, School of Business and Economics, Salem State University College, 352 Lafayette Street, Salem, Massachusetts 01970-5353. Email: joseph.aiyeku-AT-salemstate.edu

Professor Abel ‘Femi Adekola, College of Management, University of Wisconsin-Stout, 232 Tech Wing, Jarvis Hall, Menomonie, WI 54751 USA. Email: adekolaa-AT-uwstout.edu

Track 13: Business and Sociology

Professor Zoltan Veres, Budapest Business School, Hungary, Europe. Email: Veres.Zoltan-AT-kkfk.bgf.hu

Track 14: Business and Management in Aviation Industry

Dr Lucyna Kornecki, College of Business, Embry Riddle Aeronautical University, 600 S. Clyde Morris Blvd, Daytona Beach, FL, 32114. Email: korneckl-AT-erau.edu

Track 15: Ethics and Social Responsibility

Professor Linda Brennan, School of Media and Communication RMIT University GPO Box 2476 Melbourne Vic 3001, Email: linda.brennan-AT-rmit.edu.au

Prof Rachel Barker, University of South Africa (Unisa), Department of Communication Science, Unisa, P O Box 392, Pretoria, 0001 Republic of South Africa. Email: barker-AT-unisa.ac.za
Professor Joo-Gim Heaney, Executive Dean, AIH Higher Education, Sydney NSW 2000 Australia. Email: j.heaney-AT-aih.nsw.edu.au

Dr.Marta Konczos Szombathelyi, Szechenyi Istvan University, Marketing and Management Department, Hungary, Email address: kszm-AT-sze.hu

Track 16: Entrepreneurship and Small Business Development

Professor Joseph Aiyeku, School of Business and Economics, Salem State University College, 352 Lafayette Street, Salem, Massachusetts 01970-5353. Email: joseph.aiyeku-AT-salemstate.edu
Dr Jennifer Harrison, Southern Cross University, School of Business, Gold Coast, Queensland, Australia. Email: jennifer.harrison-AT-scu.edu.au

Track 17: Environmental Management/Environmental Marketing Issues

Judy Rex, Deputy Head, Marketing and International Studies, Faculty of Business and Enterprise Swinburne University of Technology, John Street, Hawthorn, 3122. Email: jrex-AT-swin.edu.au

Track 18: Management Education and Training

Professor Abel ‘Femi Adekola, College of Management, University of Wisconsin-Stout, 232 Tech Wing, Jarvis Hall, Menomonie, WI 54751 USA. Email: adekolaa-AT-uwstout.edu
Dr .M. L. Singla, Professor, Faculty of Management Studies, University of Delhi, Delhi, India. Email: mlsingla58-AT-hotmail.com, mlsingla-AT-fms.edu;
Lily-Claire Deenmamode; University of Technology, Mauritius, La Tour Koenig,Pointe-Aux-Sables. Mauritius. Email: l.deenmamode-AT-umail.utm.ac.mu

Track 19: Foreign Direct Investments

Professor Dr. Sorin A. Tuluca, Professor of Finance, Department of Economics, Finance and International Business, Fairleigh Dickinson University, 285 Madison Ave. M-MS2-02, Madison, NJ, USA Email: Tuluca-AT-fdu.edu.
Dr Lucyna Kornecki, College of Business, Embry Riddle Aeronautical University, 600 S. Clyde Morris Blvd, Daytona Beach, FL, 32114. Email: korneckl-AT-erau.edu

Track 20: Accounting, Banking, Finance, Taxation and International Finance

Professor Dr. Sorin A. Tuluca, Professor of Finance, Department of Economics, Finance and International Business, Fairleigh Dickinson University, 285 Madison Ave. M-MS2-02, Madison, NJ, USA Email: Tuluca-AT-fdu.edu.
Dr Jiri Strouhal, University of Economics Prague, Faculty of Finance and Accounting, Prague 3, Czech Republic. Email: strouhal-AT-vse.cz
Dr.R. K .Uppal, DAV College, Malout-152107, Dist. Muktsar(Punjab), India. Email: rkuppal_mlt-AT-yahoo.com

Track 21:Globalization, International Management and Culture

Professor Werner Soontiens, Dean International; Curtin Business School, Curtin University; Kent Street, Bentley, West Australia, Email: w.soontiens-AT-curtin.edu.au

Track 22: Health Care Marketing and Management

Manthan D. Janodia, Department of Pharmacy Management, Manipal College of Pharmaceutical Sciences, Manipal University, Manipal - 576 104, Karnataka, India. Email: manthan.j-AT-manipal.edu; mdjanodia1978-AT-yahoo.co.in

Track 23: Human Resource Management and Occupational Health and Safety

Dr Roslyn Cameron, Central Queensland University, Gladstone campus, QLD Australia. Email: r.cameron-AT-cqu.edu.au
Professor A. Venkat Raman, Faculty Of Management Studies, University of Delhi, Delhi 110007, India. Email: avr-AT-fms.edu
Dr Soma Pillay, Faculty of Business, Swinburne University of Technology, Hawthorn, Victoria, Australia. Email: SoPillay-AT-groupwise.swin.edu.au

Associate Professor Balakrishnan Parasuraman, School of Social Sciences, Universiti Malaysi Sabah, PO Box 22144, Luyang, 88781 Kota Kinabalu, Sabah, Malaysia. Email: bala-AT-ums.edu.my; issac05-AT-hotmail.com

Track 24: Industrial Marketing/Business-to-Business Marketing

Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

Track 25: International Trade and International Business in Emerging Economies

Professor Joseph Aiyeku, School of Business and Economics, Salem State University College, 352 Lafayette Street, Salem, Massachusetts 01970-5353. Email: joseph.aiyeku-AT-salemstate.edu
Professor Werner Soontiens, Dean International; Curtin Business School, Curtin University; Kent Street, Bentley, West Australia, Email: w.soontiens-AT-curtin.edu.au

Track 26: Information Systems, E-Commerce and E-Marketing

Professor Vic Lane, Professor of Health Informatics, London South Bank University, 103 Borough Road London SE1 0AA. Email: vic.lane-AT-lsbu.ac.uk; ashu25-AT-aol.com
Prof Rachel Barker, University of South Africa (Unisa), Department of Communication Science, Unisa, P O Box 392, Pretoria, 0001 Republic of South Africa. Email: barker-AT-unisa.ac.za

Dr Helen Cripps, Faculty of Business & Law, Edith Cowan University Joondalup, Perth, Western Australia. Email: h.cripps-AT-ecu.edu.au
Derek Ong Lai Teik, Department Of Management and Economics, School Of Business, Sunway University, Selangor Darul Ehsan, Malaysia. Email: dereko-AT-sunway.edu.my
Dr .M. L. Singla, Professor, Faculty of Management Studies, University of Delhi, Delhi, India. Email: mlsingla58-AT-hotmail.com;
Track 27: International Marketing and Exporting

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com
Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

Track 28: Marketing Management

Dr Craig Julian, School of Commerce and Management, Faculty of Business and Law, Southern Cross University, P.O. Box 42, Tweed Heads N.S.W. 2485. Email: Craig.Julian-AT-scu.edu.au

Dr Dharmagadda Sreedhar, Department of Pharmacy Management, Manipal University, Manipal - 576 104, Karnataka, India. Emai:- sreedhardg-AT-gmail.com; d.sreedhar-AT-manipal.edu

Dr Kameshwar Mishra, L N Mishra Institute of Economic Development & Social Change, 1 - Bailey Road, Patna - 800001 India. Email: kmishra3-AT-gmail.com

Dr. K. Prakash Vel, University of Wollongong in Dubai, P. O. Box: 20183, Dubai, UAE. Email: prakashvel-AT-uowdubai.ac.ae

Track 29: Not-for-Profit Research

Dr Wayne Binney, Victoria Graduate School of Business, Faculty of Business and Law, Victoria University, Melbourne, Australia. Email Wayne.Binney-AT-vu.edu.au

Professor Linda Brennan,PhD School of Media and Communication RMIT University GPO Box 2476 Melbourne Vic 3001. Email: linda.brennan-AT-rmit.edu.au

Track 30: Organizational Behaviour

Elaine Berkery, Department of Management and Marketing, Kemmy Business School, University of Limerick. Ireland Email: Elaine.Berkery-AT-ul.ie

Dr. Kavita Singh, Associate Professor, Faculty of Management Studies, University of Delhi, Delhi ? 110007, INDIA. Email: kavita-AT-fms.edu; kavitas22-AT-gmail.com

Track 31: Promotion Strategy and Marketing Education

Dr Janelle Rose, School of Business, James Cook University , PO Box 6811 , CAIRNS Qld 4870, Australia Email: janelle.rose-AT-jcu.edu.au
Professor Henry Ho, College of Business, Minot State University, 500 University Avenue West Minot, ND 58707, USA. EMail: henry.ho-AT-minotstateu.edu
Professor Joo-Gim Heaney, Executive Dean, AIH Higher Education, Sydney NSW 2000 Australia. Email: j.heaney-AT-aih.nsw.edu.au

Izian Idris Sunway University, School of Business, Selangor, Malaysia. Email: iziani-AT-sunway.edu.my

Track 32: Public Administration

Professor Kabelo Moeti, Public Management Department, Faculty of Humanities, Soshanguve campus, Tshwane University of Technology, Pretoria, South Africa. Email: moetikb-AT-tut.ac.za

Track 33: Strategic Management, Planning and Strategy

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com
Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

Track 34: Strategic Marketing and Planning

Professor Joseph Aiyeku, School of Business and Economics, Salem State University College, 352 Lafayette Street, Salem, Massachusetts 01970-5353. Email: joseph.aiyeku-AT-salemstate.edu
Manthan D. Janodia, Department of Pharmacy Management, Manipal College of Pharmaceutical Sciences, Manipal University, Manipal - 576 104, Karnataka, India. Email: manthan.j-AT-manipal.edu; mdjanodia1978-AT-yahoo.co.in

Dr. Henry Ho, College of Business, Minot State University, 500 University Avenue West
Minot, ND 58707, USA. Email: henry.ho-AT-minotstateu.edu

Track 35: Services Marketing and Relationship Marketing

Dr Janelle Rose, School of Business, James Cook University , PO Box 6811 , CAIRNS Qld 4870, Australia Email: janelle.rose-AT-jcu.edu.au
Professor Joo-Gim Heaney, Executive Dean, AIH Higher Education, Sydney NSW 2000 Australia. Email: j.heaney-AT-aih.nsw.edu.au

Prof Sonja Verwey, Department of Strategic Communication, University of Johannesburg, South Africa. Email: sverwey-AT-uj.ac.za

Track 36: Technology/Research and Development

Prof Rachel Barker, University of South Africa (Unisa), Department of Communication Science, Unisa, P O Box 392, Pretoria, 0001 Republic of South Africa. Email: barker-AT-unisa.ac.za
Professor Gordana Komazec, Megatrend University, Faculty for Business Studies,
Belgrade, Goce Delceva 8, Serbia. Email: gkomazec-AT-megatrend.edu.rs

Track 37: Tourism and Hospitality Management

Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au
Dr Alfred Ogle, Australian College of Applied Education and the Australian School of Tourism and Hotel Management, Perth, Western Australia. Email: a.ogle-AT-acae.edu.au
Dr. Mehmet Eryigit Abant Izzet Baysal University, Department of Business Administration, Golkoy Campus, Bolu- Turkey. Email: eryigit_m-AT-ibu.edu.tr
Professor Louis Nzegwu, Executive Director, International Business Resource Center, 519 Pioneer Tower, 1 University Plaza, Platteville, WI 53818. Email: nzegwu-AT-uwplatt.edu

Track 38: Women in Leadership and Management

Elaine Berkery, Department of Management and Marketing, Kemmy Business School, University of Limerick. Email: Elaine.Berkery-AT-ul.ie

Dr Kandy Dayaram, School of Management, Curtin University, Perth, Western Australia. Email: Kandy.Dayaram-AT-cbs.curtin.edu.au

Track 39: Special Session - Health Informatics

Dr Helen Cripps, Faculty of Business & Law, Edith Cowan University Joondalup, Perth, Western Australia. Email: h.cripps-AT-ecu.edu.au

Track 40: Special Session-Knowledge Management

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com

Track 41: Special Session - Business Communications

Prof Rachel Barker, University of South Africa (Unisa), Department of Communication Science, Unisa, P O Box 392, Pretoria, 0001 Republic of South Africa. Email: barker-AT-unisa.ac.za

Track 42: Special Session - Doctoral research papers

Professor Abel ‘Femi Adekola, College of Management, University of Wisconsin-Stout, 232 Tech Wing, Jarvis Hall, Menomonie, WI 54751 USA. Email: adekolaa-AT-uwstout.edu

Dr Craig Julian, School of Commerce and Management, Faculty of Business and Law, Southern Cross University, P.O. Box 42, Tweed Heads N.S.W. 2485. Email: Craig.Julian-AT-scu.edu.au

Professor Gabriel Ogunmokun, Academy of World Business, Marketing and Management Development, Australia. Email: ogunmokun-AT-academyofworldbusiness.com

Dr Rony Gabbay, UWA Business School (Economics), The University of Western Australia , 35 Stirling Highway , CRAWLEY WA 6009. Email: Rony.Gabbay-AT-uwa.edu.au

INSTRUCTION FOR PAPERS
1. Manuscripts should be sent electronically to any one of the appropriate track chairs as an email attachment plus a copy to be sent electronically to the Executive Conference Director and Program Chair: Professor Gabriel Ogunmokun. Email: ogunmokun-AT-academyofworldbusiness.com All manuscripts will be subjected to a double blind, peer review process. Although papers accepted for presentation as a result of the double blind peer review process will be published in the Conference Proceedings (subject to meeting AWBMAMD’s publication requirements), the publication of the papers is not an endorsement of the content of any of the papers by the Academy of World Business, Marketing and Management Development. AWBMAMD is not responsible for any claims made in any of the papers accepted for publication in the proceedings. The authors of each of the papers are solely responsible for the content, referencing of their papers, grammar, theories, positions, and terminology, set forth in proceedings. The authors of each of the papers are also responsible for ensuring that manuscripts they have submitted for publication in the proceedings have not been published elsewhere and contain no material previously published or written by another person, except when due reference is made in the text of the paper. A full paper must be at least 5 pages long. The Conference Proceedings will be supplied to all conference participants and will have an ISBN. Since the conference is of national and international significance as it covers so many important business related areas, the proceedings will be made available for sale to the general public. Manuscripts should contain a 100 word abstract and conform to the Harvard style of writing or to the style of the American Psychological Association or follow any other acceptable referencing style. The manuscript must be clearly written without any spelling or grammatical errors. General style/format guide includes:
Competitive papers must be no longer than 15 pages (all inclusive). Work in progress papers must be no longer than 5 pages (all inclusive). Abstract only paper must not be more than one page. For every page that is over the specified number of pages, twenty Australian dollars (A$20) per page will be charged.
Manuscripts must not have been previously published.
Manuscripts should be single spaced, Times New Roman font, 12pt with 2.4cm margin on all four sides and using Windows 98, Windows 2000, Windows 2003 or Windows 2007. The title of your paper must be written in bold capital letters using 12pt Times New Roman font. Although all sub-headings (e.g. ABSTRACT, INTRODUCTION, METHODOLOGY, FINDINGS, CONCLUSION) should also be in capital letters using 12pt Times New Roman font, they should not be written in bold letters.
All tables and figures should be incorporated into the body of the paper.
The paper should have two covers. The first cover should contain the title, abstract, full authorship, authors' academic degrees, professional titles, affiliations, postal and Email addresses, acknowledgment of research sponsors and assistance. This should then be followed by another cover that only indicates the article title and the abstract (this will be used for anonymous refereeing). This second cover should be followed by the full paper.

2. Regarding publications in the conference proceedings, AWBMAMD conferences will allow authors to decide whether to publish the complete paper in the proceedings or to publish only the abstract. Upon acceptance of a paper, the author(s) agree that:

At least one author will present the paper at the conference and must pre-register as a condition for publication in the conference proceedings and,
The copyright will belong to the Academy of World Business , Marketing and Management Development unless they choose to publish only a one page abstract.
3. The best competitive papers presented at AWBMAMD conferences will be considered for possible publication in either of the following refereed journals but must be revised and subjected to another double blind peer review process:

Journal of International Marketing and Exporting ISSN 1324-5864
Journal of Management and World Business Research ISSN 1449-3179
If you have any question or you are uncertain of the appropriate track for your paper, please contact the Executive conference director and program chair: Professor Gabriel Ogunmokun, Email: Ogunmokun-AT-academyofworldbusiness.com

Information about local arrangements (e.g. hotel accommodation, Entry Visa) should be directed to the Associate Program Chair: Professor Professor Zoltán Veres, Veres.Zoltan-AT-kkfk.bgf.hu Information about the hotel selected to be used for the conference will be available later.

WHO CAN ATTEND THE CONFERENCE?
PRESENTERS: People can attend the conference if they have submitted a paper which has been blind reviewed and accepted and if they have paid the registration fee. The conference registration fee covers the Monday Night Cocktail party, all Conference sessions, morning and afternoon coffee/tea breaks, two working lunches, Wednesday night dinner and the Conference Proceedings.
NON-PRESENTERS: People can also attend the conference as an Observer to listen to the presentations of papers without presenting a paper of their own, if they have paid the registration fee. The conference registration fee covers the Monday Night Cocktail party, all Conference sessions, morning and afternoon coffee/tea breaks, two working lunches, Wednesday night dinner and the Conference Proceedings.

TRAVEL ARRANGEMENTS

All travellers (with the exception of European citizens/permanent residents) must have a visa to enter Hungary. The Embassy office in your country or region will be able to provide information regarding specific visa guidelines.

MAIN HOTELS SELECTED FOR THE CONFERENCE
Information about the hotel for the conference will be published on this website later.