WBISM 2016 - Workshop on Behavioral Issues in Social Media

The 1st Workshop on Behavioral Issues in Social Media (WBISM) will be held in conjunction with MISNC 2016 at Kean University, New Jersey, USA on August 15-17, 2016. WBISM seeks to establish a platform for researchers and practitioners to investigate the use, impact and other behavioral issues of social media. The types of social media include but not limit to the followings: social networking sites, microblogs, community media sites, forums/newsgroups, wiki-based platforms, social curation sites, location-based services, etc.
We invite interested practitioners, scholars, and doctoral students to exchange ideas concerning the impact of social media on human decision and behavior at individual, group, community, as well as organizational levels. Academic research, case studies, and work-in-progress containing original ideas and insightful opinions are welcome. The relevant topics include, but are not limited to, the following:
Social media affordances
Social identity and presence in social media
Adoption/continuance in social media
Advertising with social media
Brand management with social media
User-generated content and word-of-mouth communication in social media
Customer engagement in social media
Interactive experiences and community engagement with social media
Vendor-customer value co-creation in social media
Consumer psychology and behavior in social media
Social and O2O commerce in social media
Crowdsourcing and social media
Location-based services and social media
Online learning/education and social media
Gaming and music in social media
E-Government and social media
Management of social media data
Big data and social media
Privacy and security in social media
Comparative studies on social media across countries or cultures
Other innovative applications or services in social media