IACP 2014 - International Academic Conference in Paris (IACP)

Contributions are invited in the areas including but not limited to:
? Innovation in retailing, ethical produce procurement and development
? Customer satisfaction, customer loyalty and retention strategies
? Customer Relationships marketing (CRM)
? Management and retail marketing
? Business management
? Business policies, strategies, and performance
? Innovation and product development, Business strategies
? Marketing management and strategies
? Consumer behaviour, Customer relationship management
? Public relations and retail communication
? Human Resources Management Practices and policies
? Information technology, Management Information Systems
? Globalisation, regional integration, international business, cross cultural management
? Multinational Corporations, transfer pricing, export and economic growth
? Trade and economic liberalisation
? Health and social care management, regulating in a changing health and social care sector
? Governance practices in health care sector
? Teaching and learning for life long learning sector
? The future of business education, assessment methods and techniques
? the structure and curricula of current and future business education