MoCSoP 2013 - First Workshop on Mobile Cloud and Social Perspectives (MoCSoP 2013)

In recent years Cloud Computing has emerged as one of the most active research topics. Many efforts have been invested in research to propose new technologies that provide IT solutions based on the utility-computing business model.
While the general consensus establishes that the larger the company adopting the cloud alternative is, the larger are the benefits provided by this paradigm, realexperiences of large companies massively adopting Cloud Computing are stillneeded. This could cause doubts about the real potential of Cloud Computing. However, since millions of people already consume cloud services like Dropbox, Facebook, etc., one can argue that Cloud Computing is here to stay. Although these services are small and structurally simple, the magnitude of their success is reaffirmed by their figures. As an example Google's revenue in 2012 amounted to 50.2 billion Dollars, and in October 2012 Facebook reached its first billion users.
Such massive consumption of cloud services takes place in a context in which 25% of the global network traffic is generated from mobile devices. In 2016 the network traffic generated from mobile devices is estimated to reach 50%. Such traffic is expected to be dedicated to cloud services consumption such as video streaming, email and instant messaging or social media access. So, the interest on the development of cloud computing in the context of mobility is undeniable.
However, the great interest in this type of services contrasts with the simplicity of their technological foundations. In most cases, their architectures consist in a client (mobile app) interacting with a server (cloud service) which, depending on its logic, interacts with other clients. It seems as though there is still plenty of room for improvement in the technological richness of these architectures to offer services and applications that allow for more complex interactions with servers or even directly between clients. This is just the starting hypothesis of this workshop in which we would like to face questions such as what kind of new services could be proposed? Are new communication protocols needed to manage them? How could the exposure of services in the mobile context be managed? What are the social perspectives of cloud computing in the mobile context? What is the impact on personal privacy in this context? Who owns the generated data? Several other questions come in mind, that provide a broad field for research in the coming years.
Organizers
Muhammad Ali Babar, IT University of Copenhagen, Denmark.
Marc Jansen, University of Applied Sciences Ruhr West, Germany.
Dana Petcu, West University of Timisoara, Romania.
Tommi Mikkonen, Tampere University of Technology, Finland.
Juan M. Murillo, University of Extremadura, Spain.