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2020 - Product Testimonials and Endorsements in Advertising for Dietary Supplements
Date2020-12-15
Deadline2020-12-05
Venue, USA - United States 
KeywordsDietary supplement; Disease/drug claims; Structure-function claims
Topics/Call fo Papers
When do testimonials and endorsements become commercial speech?
How are endorsements and testimonials defined?
Do you need to substantiate a customer’s testimonial?
Permissions to use user generated content
Drug/Disease versus Structure-Function claims
Editing or Modifying Testimonials
Disclosure of Material Connections
How are endorsements and testimonials defined?
Do you need to substantiate a customer’s testimonial?
Permissions to use user generated content
Drug/Disease versus Structure-Function claims
Editing or Modifying Testimonials
Disclosure of Material Connections
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Last modified: 2020-12-03 20:38:15