ResearchBib Share Your Research, Maximize Your Social Impacts
Sign for Notice Everyday Sign up >> Login

2019 - Marketing the Banker in Today's Competitive Environment - 4Ps of Marketing, Industry Life Cycle & Market Structure



VenueOnline Event, USA - United States USA - United States

KeywordsMarketing for bankers; Banking industry life cycle; Banking market structure


Topics/Call fo Papers

Gain an understanding of marketing the bank, a department, and yourself in today’s competitive economy
Learn about the Marketing Concept and the target market, four (4) P’s of marketing, industry life-cycle, and market structure
Apply the marketing concepts through mini-case studies

Last modified: 2019-11-07 21:50:13