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2019 - Calling All Compliance Professionals: Communication Is Not Training and - Vice Versa!



VenueOnline Event, USA - United States USA - United States

KeywordsCommunications and training; Us sentencing guidelines; Communications campaign


Topics/Call fo Papers

The U.S. Sentencing Guidelines for Organizations treat training and communications separately
The difference between training and communications
The three components of an effective communications campaign (message, audience, channels)
Understanding your audience’s wants and needs
Identifying the attitudes and behaviors you want to change
Crafting and using a key messages document
Choosing effective channels of communication for your audience
Integrating communications and training in a single calendar

Last modified: 2019-03-15 03:13:53